Online Gaming

Online Gaming refers to games and gambling over the Internet. It is part of a growing trend, where applications and content are offered on-demand over the Internet.

Online Gaming can take many forms:

• Network Gaming - video games that are played over the Internet, either solitary or against opponents

• Mobile Gaming - video games played on a mobile phone, smartphone, PDA, or handheld computer. These games can either be played online, or downloaded to the device itself.

• Online Gambling - betting done over the Internet, including casinos, poker, lottery, and sports

• Mobile Gambling - gambling done on a remote wireless device, including mobile phones, PDAs, and notebooks.

• Advergames – games that incorporate sponsored products directly into the games themselves

The Market

While we are excited about Online Gaming at Wrapped Apps™, don’t just take our word for it:

• According to a recent report from Business Week Magazine, the Network Gaming market will reach $13 billion by 2011. This would be a 400% increase from the $3.4 billion market last year.

• Juniper Research reported that mobile casino services are expected to generate worldwide revenues reaching $4.6 billion by 2009, with mobile gambling as a whole (casino, lottery, and betting) is anticipated to generate revenues in excess of $19 billion by the same year.

• Boston research firm Yankee Group predicted that the Advergame industry will generate more than $312 million US by 2009, up from $83.6 million in 2004.

Service Delivery Platforms

Service Delivery Platforms are the most effective way to get Online Gaming content to market quicker with less cost.

With its ability to customize management consoles and user interfaces, the Wrapped Apps™ Service Delivery Platform (SDP) can help solve your online/on-demand delivery challenges; so that you can focus on the quality and presentation of your Online Gaming content.

Whether your market is network or mobile gaming, online or mobile gambling, or Advergames, you should investigate the potential of the Wrapped Apps™ SDP.

Please contact us if you have an Online Gaming (or other) idea for our SDP. We are committed to working with our partners to help bring their ideas to life.

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